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How to use Canva to create training materials that work in the corporate world

How to use Canva to create training materials that work in the corporate world

Canva is a powerful online publishing tool that empowers individuals and businesses to create and design training materials for the corporate world. In this article, we will explore how to use Canva effectively to create engaging and impactful training materials. From understanding the corporate training landscape to measuring the effectiveness of your materials, we will cover all the essential steps. Here are the key takeaways:

Key Takeaways

  • Understanding the importance of effective training materials in the corporate world
  • Challenges in creating training materials for the corporate world
  • Getting started with Canva and exploring its features and tools
  • Design principles for creating corporate training materials
  • Using Canva templates for training materials

Understanding the Corporate Training Landscape

The Importance of Effective Training Materials

Effective training materials play a crucial role in the success of corporate training programs. They serve as the foundation for delivering key information and ensuring that learners understand and retain the material. Well-designed materials can enhance engagement, facilitate learning, and ultimately contribute to the overall effectiveness of the training. To create impactful training materials, it is important to consider the needs and preferences of the target audience, as well as the specific learning objectives. By using Canva, you can easily design visually appealing and user-friendly materials that cater to the unique requirements of the corporate world.

Challenges in Creating Training Materials for the Corporate World

Creating effective training materials for the corporate world can be a challenging task. One common challenge is employee engagement. For many HR teams and managers, lack of employee engagement is the biggest training challenge. This occurs when employees don’t view the training as valuable or relevant to their job roles. To address this challenge, it is important to design training materials that are engaging, interactive, and tailored to the specific needs of the employees.

Another challenge is information overload. In the corporate world, employees are often bombarded with a lot of information on a daily basis. When designing training materials, it is crucial to present information in a clear and concise manner, avoiding overwhelming the learners with too much content. Using visual aids, such as infographics or diagrams, can help simplify complex concepts and make the training materials more digestible.

Additionally, time constraints can pose a challenge in creating training materials. In the fast-paced corporate environment, employees have limited time available for training. Therefore, it is important to create materials that are concise and to the point, focusing on the most essential information. Breaking down the content into smaller modules or microlearning units can also help accommodate busy schedules and make the training more accessible.

To overcome these challenges, it is crucial to understand the target audience and their specific needs. Conducting needs assessments and gathering feedback from employees can provide valuable insights for designing effective training materials. By addressing the challenges of employee engagement, information overload, and time constraints, organizations can create training materials that are impactful and drive learning outcomes.

Getting Started with Canva

Overview of Canva’s Features and Tools

Canva offers a wide range of features and tools that make it easy to create professional-looking designs. With Canva, you can add text overlays, images, and even animation to your designs. You can also trim and crop images, and add music or voiceovers to your projects. Canva provides thousands of professionally designed templates that are free to use, making it simple to create business cards, social media posts, flyers, infographics, and more. Whether you’re a beginner or an experienced designer, Canva’s intuitive interface and extensive library of design elements make it a powerful tool for creating visually appealing materials.

Creating a Canva Account

Creating a Canva account is the first and foremost step before you can start using the tool. It’s a simple process that involves browsing to, clicking on ‘sign up’, and entering the basic information required. Once you have created an account, you can log in from different browsers or apps and continue editing with your saved designs. Having an account also ensures that all your designs are saved in one place, making it easy to access and manage them. It is recommended to create an account even though Canva can be used without one, as it provides a more seamless experience and allows you to save your work.

When using Canva, it’s important to familiarize yourself with the interface to make the most of its features and tools. Here are some tips to help you navigate the Canva interface:

  • Take advantage of the sidebar tools to start creating or designing your content.
  • Use the search function to quickly find templates, images, and other elements you need.
  • Customize your content by clicking on images and using the backspace or delete button to remove or add them.
  • Explore the ‘Text’ section to edit or remove text and change fonts.
  • Add new pages to your presentation by tapping the ‘Add’ icon below.
  • Manage slides by hovering over them at the bottom and using the ‘Ellipses’ menu.
  • When you’re done, tap ‘Present’ to start presenting or use the ‘Share’ icon to download your presentation in various formats.

Remember, the Canva interface is user-friendly and intuitive, making it easy for beginners or those who just need something simple to create professional-looking training materials.

Design Principles for Corporate Training Materials

Simplicity and Clarity

When creating training materials for the corporate world, it is essential to prioritize simplicity and clarity. Clarity, simplicity, and evolution are key components of a successful business process. Tips for writing clear, simple, and timely documents include:

  • Define the purpose of your presentation clearly
  • Start with a concrete draft to ensure a clear message
  • Choose the right layout for each page
  • Add visuals for interactivity

Implementing these strategies will help ensure that your training materials are easy to understand and effectively convey the intended information.

Consistency in Branding

Consistency in branding is crucial for creating a cohesive and professional look for your training materials. By applying consistent branding elements, such as logos, font styles, and colors, you can ensure that your materials align with your company’s visual identity. This helps to establish brand recognition and build trust with your audience.

To maintain consistency in branding, it is important to engage in discussions with the client to understand their branding guidelines and visual preferences. This will ensure that the training materials reflect the client’s desired image and maintain a cohesive presentation.

In addition, selecting and customizing a Canva template that matches the client’s requirements can help to maintain consistency in branding. By adding and editing text, images, videos, and other elements, you can create a visually impactful presentation that aligns with the client’s brand.

It is also recommended to proofread and review the presentation content to ensure accuracy and professionalism. Assigning the task of proofreading and reviewing to a virtual assistant can help to catch any errors or inconsistencies before finalizing the materials.

Remember, consistency in branding not only creates a visually appealing presentation but also reinforces your brand identity and builds trust with your audience.

Visual Hierarchy and Information Organization

Visual hierarchy plays a crucial role in organizing information effectively. It helps guide the viewer’s attention and prioritize the most important elements. To create a visually balanced design, Canva’s layout options can be explored to experiment with different arrangements of text and visual elements. Additionally, incorporating visuals such as images and charts can enhance engagement. Canva provides a wide range of stock photos to choose from, or users can upload their own. When using charts, it is important to select formats that best convey the data. Maintaining cohesiveness throughout the design is also essential. This can be achieved by using a consistent color scheme, font combination, and styling. Incorporating brand identity elements, such as logos and brand colors, adds a polished and professional look to the training materials.

Using Canva Templates for Training Materials

Exploring Canva’s Training Material Templates

When using Canva for training material templates, you have access to a wide range of options to suit your needs. Canva offers a variety of templates specifically designed for training materials, including presentations, worksheets, activities, and more. You can easily customize these templates to fit your content and branding. Whether you need a simple and clean design or a more visually engaging layout, Canva has the tools to help you create professional-looking training materials.

If you have structured, quantitative data to present, consider using a Markdown table to present the information in a clear and concise format. On the other hand, if you have less structured content such as steps or qualitative points, a bulleted or numbered list can be a great way to organize the information.

Remember to explore the different layout options available in Canva to find the right arrangement for your training materials. Rearranging elements while maintaining visual balance can help you create a visually appealing and easy-to-follow design. Finally, don’t forget to add visuals to enhance interactivity and engagement in your training materials.

Customizing Templates to Fit Your Needs

When using Canva templates for your training materials, it’s important to customize them to fit your specific needs. Here are some tips to help you make the most out of the templates:

  • Research and Plan: Before customizing the templates, take some time to explore existing templates in your niche and understand what’s popular and needed. Create a plan outlining the design styles, color schemes, and elements you’ll use.

  • Create Multiple Variations: To cater to different needs within your niche, create multiple variations of the templates. This allows you to provide options and ensure that the templates can be easily customized.

  • Test Your Templates: Before finalizing the customization, it’s important to test the templates. Make sure they are easy to customize and fit the intended purpose.

By following these steps, you can ensure that the Canva templates are tailored to your training needs and effectively convey your message.

Best Practices for Using Templates

When using templates in Canva to create training materials, it is important to follow some best practices to ensure the effectiveness of your designs. Here are a few tips to keep in mind:

  • Customize the template: While templates provide a great starting point, it is essential to customize them to fit your specific needs. Adjust the colors, fonts, and layout to align with your branding and content.

  • Keep it simple: Avoid overcrowding your design with too much text or visuals. Keep the layout clean and uncluttered to enhance readability and comprehension.

  • Maintain consistency: Use consistent branding elements, such as colors, fonts, and logos, throughout your training materials. This helps create a cohesive and professional look.

  • Ensure accessibility: Consider the accessibility of your training materials by using clear and legible fonts, providing alternative text for images, and ensuring proper color contrast.

  • Test and iterate: Before finalizing your training materials, test them with a sample audience and gather feedback. Use this feedback to make improvements and iterate on your designs.

Following these best practices will help you create training materials that are visually appealing, engaging, and effective in delivering your message.

Creating Engaging Training Materials with Canva

Choosing the Right Visual Elements

When selecting visual elements for your training materials, it’s important to choose ones that align with your content and effectively convey your message. Canva offers a wide range of options to enhance your visuals, including images and charts. You can explore Canva’s vast stock photo collection or upload your own pictures to add visual interest. When using charts, consider the formats that best represent your data. Additionally, maintaining a cohesive design is crucial. Use a consistent color scheme, font combination, and styling throughout your materials to create a polished and professional look. Incorporating your brand identity, such as logos and brand colors, can further reinforce your message. Remember to keep your visuals balanced and visually appealing by exploring different layout options provided by Canva.

Incorporating Interactive Elements

When creating training materials with Canva, incorporating interactive elements can greatly enhance engagement and improve the learning experience. One way to do this is by creating interactive PDFs, which allow users to interact with the content and navigate through different sections. Canva provides a user-friendly interface for designing interactive PDFs, making it easy to create engaging and interactive training materials.

To create an interactive PDF with Canva, follow these steps:

  1. Sign up for a Canva account if you haven’t already.
  2. Choose a template or start from scratch.
  3. Add interactive elements such as buttons, links, and forms.
  4. Customize the design and layout to fit your needs.
  5. Export the design as a PDF.

By incorporating interactive elements in your training materials, you can create a more immersive and interactive learning experience for your audience.

Using Gamification Techniques

Gamification is a powerful strategy for engaging learners and enhancing their motivation. By incorporating game elements into training materials, such as points, badges, and leaderboards, you can create a more interactive and enjoyable learning experience. Effective design principles and accessibility are key factors to consider when gamifying your classes. Here are four design principles to keep in mind:

  1. Clear goals and objectives: Define clear learning objectives and communicate them to the learners.
  2. Progression and feedback: Provide feedback and rewards to track learners’ progress and motivate them to continue.
  3. Challenge and competition: Create challenging activities and foster healthy competition among learners.
  4. Choice and autonomy: Allow learners to make choices and have control over their learning journey.

Implementing these design principles can help you create engaging and effective gamified training materials that resonate with your learners.

Collaborating and Sharing Training Materials

Collaborating with Team Members on Canva

Collaborating with team members is an essential aspect of using Canva in the corporate world. Canva allows you to invite team members by email or by sharing a link to your team. Creating a team in Canva is a great way to collaborate with others on design projects. By working together, team members can contribute their ideas and expertise, ensuring that the training materials meet the needs of the organization.

To facilitate collaboration, Canva for Education offers Group Work templates, which enable students to team up and edit content, making group projects a breeze. This feature is particularly useful for organizations that prioritize teamwork and group-based learning.

In addition, Canva’s Brand Kit tool allows you to upload your brand’s essentials, such as the logo, font details, size, and color scheme. With up to 100 different brand kits per account, you can easily maintain consistency in branding across all training materials.

Overall, Canva’s collaboration features and Brand Kit tool make it easy for team members to work together and ensure that the training materials align with the organization’s branding and goals.

Sharing Training Materials with Stakeholders

When it comes to sharing training materials with stakeholders, it is important to consider the most effective methods of communication. One way to ensure that the information is easily accessible is by using a secure online platform where stakeholders can access the materials at their convenience. This can be done through a learning management system (LMS) or a file-sharing platform. Additionally, it is crucial to provide clear instructions on how to access and navigate the materials. This can be done through a step-by-step guide or a video tutorial. By utilizing these methods, stakeholders can easily access and review the training materials, leading to a more efficient and productive training process.

Exporting and Printing Training Materials

After creating your training materials in Canva, you may need to export and print them for distribution. Canva offers several file formats for exporting, including JPG, PNG, PDF Standard, PDF Print, SVG (Premium subscribers), MP4 Video, and GIF. To export your design, simply click on the "Download" option, which is available at the top right-hand of the page. If your design has multiple pages, you can select the specific pages you want to export. The exported file will be downloaded as a zipped or compressed file for multiple pages. Once downloaded, you can print the training materials using a standard printer. Make sure to choose the appropriate paper size and quality for professional-looking prints.

Measuring the Effectiveness of Training Materials

Setting Clear Learning Objectives

When creating training materials, it is crucial to set clear learning objectives. These objectives serve as a guide for both the trainer and the learners, ensuring that the content is focused and aligned with the desired outcomes. To effectively set learning objectives, consider the following:

  • Start by identifying the specific knowledge or skills that learners should acquire.
  • Use action verbs to describe what learners should be able to do after completing the training.
  • Make the objectives measurable and achievable.

By setting clear learning objectives, trainers can design training materials that are targeted and impactful, leading to better learning outcomes.

Collecting Feedback and Evaluating Impact

Collecting feedback and evaluating the impact of your training materials is essential for continuous improvement. Use the feedback received to demonstrate the value of your training program. Corporate training feedback provides solid data and evidence that clearly show ways to enhance the effectiveness of your materials.

To collect feedback, consider implementing a structured approach such as surveys or interviews. This allows you to gather both quantitative and qualitative data. Analyze the feedback to identify trends, strengths, and areas for improvement. This analysis will help you make informed decisions on how to refine your training materials.

In addition to feedback, it’s important to evaluate the impact of your training materials on the learners. Measure the learning outcomes and assess whether the materials have achieved the desired objectives. This can be done through assessments, quizzes, or post-training evaluations.

By collecting feedback and evaluating the impact, you can continuously iterate and improve your training materials to ensure they meet the needs of your learners and achieve the desired learning outcomes.

Iterating and Improving Training Materials

Iterating and improving training materials is an essential step in the corporate training process. It allows organizations to continuously enhance the effectiveness of their materials and ensure they meet the evolving needs of learners. Here are some strategies to consider when iterating and improving training materials:

  • Collect feedback from learners and stakeholders to identify areas for improvement.
  • Analyze data and metrics to measure the impact of the training materials.
  • Incorporate new content and updates to keep the materials relevant.
  • Conduct regular reviews and revisions to address any gaps or outdated information.

By following these strategies, organizations can create training materials that are engaging, informative, and aligned with their learning objectives.

Measuring the effectiveness of training materials is crucial for any organization. It helps determine the impact of the materials on the learners and the overall success of the training program. At Edukeit, we specialize in instructional design and creating effective training materials. Our team of experts uses various evaluation methods to assess the effectiveness of the materials, including pre and post-training assessments, surveys, and feedback analysis. We believe that by measuring the effectiveness of training materials, organizations can identify areas for improvement and make data-driven decisions to enhance the learning experience. Visit Edukeit today to learn more about our instructional design services and how we can help you create impactful training materials.


In conclusion, Canva is a versatile and powerful tool that can be effectively used to create training materials in the corporate world. Whether it’s designing presentations, creating printables, or managing social media content, Canva offers a wide range of features and templates to meet the specific needs of businesses. With its user-friendly interface and extensive library of resources, Canva empowers individuals and organizations to enhance their visual communication and deliver impactful training materials. Start exploring Canva today and unlock your creativity!

Frequently Asked Questions

Can I use Canva for corporate training materials?

Yes, Canva can be used to create training materials for the corporate world. It offers a wide range of features and tools that can help you design effective and engaging materials.

Is Canva free to use?

Yes, Canva offers a free version that provides access to basic features and templates. However, there is also a paid version called Canva Pro that offers additional features and resources.

Can I collaborate with team members on Canva?

Yes, Canva allows you to collaborate with team members by inviting them to edit and contribute to your designs. This can be useful for creating training materials together.

Can I share my training materials with stakeholders?

Yes, Canva provides options to share your training materials with stakeholders. You can share designs via email, social media, or by generating a shareable link.

Can I export and print my training materials created in Canva?

Yes, Canva allows you to export your designs in various formats such as PDF, PNG, and JPEG. You can then print them or use them in digital formats as needed.

How can I measure the effectiveness of my training materials?

To measure the effectiveness of your training materials, you can set clear learning objectives, collect feedback from learners, and evaluate the impact of the materials on their performance. This feedback can help you iterate and improve your training materials.